NCM Releases Cinema Attention Measurement Study in collaboration with dentsu and Lumen
The breakthrough study concludes that cinema is the number one media platform for consumers' attention to advertising when measured...
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- Feb 9
- 6 min
NCM Announces The Creative Ladder as the Charity Partner of the Cannes Young Lions Competition
FCB New York Joins NCM's Noovie Studios as Young Lions Content Production Partner Young Lions Judges Announced NEW YORK--(BUSINESS...
- Jan 8
- 3 min
NCM Announces the Launch of the 2023 Young Lions Competition
NCM Deepens Investment to Support and Elevate Diverse Young Creatives with First Cannes Lions Marketing Campaign, Represent! Registration...
- Nov 17, 2022
- 4 min
NCM and Affinity Solutions Identifies Link Between In-Theater Experiences and Consumer Spending
New Economic Impact Report NEW YORK--(BUSINESS WIRE)-- Today, Affinity Solutions, the leading Consumer Purchase Data platform focused on...
- Oct 18, 2022
- 3 min
National CineMedia and Spotlight Cinema Networks Collaborate to Launch Elevate Cinema Network
Strategic relationship creates the largest luxury network in the cinema advertising space NEW YORK--(BUSINESS WIRE)-- National CineMedia...
- Aug 25, 2022
- 4 min
National CineMedia Integrates iSpot to Measure Cinema Advertising Alongside TV
Data Integration Deal Enables First of a Kind Measurement Offering in the Cinema Advertising Industry NEW YORK & BELLEVUE,...
- Jul 7, 2022
- 4 min
National CineMedia Expands Data Intelligence Platform, NCMx, with Neustar and ElementalTV
NCMxTM provides end to end insights, targeting and attribution for cinema advertisers. New product capabilities include on-screen...
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