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Data

But First, Data

NCMx, our proprietary data intelligence platform, powers your brand message before, during and after the moviegoing experience – from the big screen and lobby experience to OTT/CTV, digital, and social. By leveraging one of the largest deterministic moviegoer datasets, we’re able to target and retarget audiences to help deliver on your campaign’s KPIs, from planning to reporting, and everything in between.

Measurement

Results That Speak for Themselves

Even beyond theater advertising, the effectiveness of the NCMx platform is unparalleled in the media industry on the whole. We’ll let the numbers do the talking.

NCMx Data Stats

Putting It All Together

We optimize campaigns for reach, frequency, and attribution metrics to give brands a 360-degree view of consumer behavior and performance. The end results are greater attention, engagement, and return on your cinema advertising investment.

National CineMedia (NCM) is America's Movie Network. As the largest cinema advertising platform in the U.S., we unite brands with young, diverse audiences through the power of movies and popular culture. NCM’s advertising network of movie theatres offers broad reach and unparalleled audience engagement with more than 18,400 screens in over 1,450 theaters in 190 Designated Market Areas® (all of the top 50). NCM Digital and Digital-Out-Of-Home (DOOH) advertising networks go beyond movie theaters extending the reach of big screen campaigns into online, mobile, and place-based marketing programs to reach movie and entertainment lovers everywhere.

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