Quality & Quantity
Looking to connect with young, diverse audiences? Cinema advertising reaches 1 in 2 U.S. 18–34-year-olds where they’re most engaged—at the movies. It’s a premium, uncluttered, can’t-skip moment surrounded by the stories and culture they love. They’re locked in, leaning forward, and ready for what’s next.
30
62%
Median Age
Multicultural Weekly
Average
75%
Gen Z &
Millennials
3X
Spend Rate vs
the General Pop
Unmatched Scale
From coast to coast, we’re in 195 top markets and 90 of the 100 highest-grossing theaters every weekend. Partnering with AMC, Regal, and Cinemark, and leading regional exhibitors, we offer the largest cinema advertising platform in the country—giving your brand unmatched reach and a starring role with today’s moviegoing audience.
National CineMedia (NCM) is the largest cinema advertising platform in the US. With unparalleled reach and scale, we connect brands to young, diverse audiences through the power of movies and pop culture. A premium video, full-funnel marketing solution for advertisers, NCM enhances marketers' ability to measure and drive results. NCM’s leading preshow, The Noovie® Show is presented exclusively in 42 leading national and regional theater circuits – including the only three national chains: AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group. NCM’s cinema platform consists of 17,500+ screens in more than 1,350 theatres in 184 Designated Market Areas® (all of the Top 50).