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Quality & Quantity

Looking for those young, diverse, Gen Zs and Millennials? They are engaging with each other – and our advertisers – in our movie theaters. In fact, we reach one out of every two 18-34-year-olds in the US each year. A truly premium targeted, uncluttered, unskippable ad experience, NCM provides audiences with the most entertaining, relevant, pop culture content. Engaged and attentive, all eyes are on the screen, and they keep coming back again and again.

Cinema Advertising

30

Median Age

60%

Diverse Weekly
Average

75%

Gen Z &
Millennials

3X

Spend Rate vs 
the General Pop

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Unmatched Scale

Scale

Theaters across the country in 190 of the top markets, and 90 of the top 100 highest-grossing theaters every weekend. The only three national exhibitors in the U.S. – AMC, Regal and Cinemark. With unmatched scale and reach, we provide the largest cinema advertising platform in the country, so your brand can make the most impact with today’s moviegoing audience.

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Measurable Engagement

Engagement

We cover the full consumer journey, from that hot trailer dropping to dining and shopping after seeing the movie! Our in-theatre advertising, original content and lobby activations connect with audiences when they’re at the movies, while innovative media extensions ensure we keep the conversation going long after.

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National CineMedia (NCM) is the largest cinema advertising platform in the U.S., uniting brands with young, diverse audiences through the power of movies and popular culture. A premium video, full-funnel marketing solution for advertisers, NCM enhances marketers' ability to measure and drive results. NCM’s leading preshow, The Noovie® Show is presented exclusively in 42 leading national and regional theater circuits – including the only three national chains: AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group. NCM's unparalleled cinema platform has over 18,200 screens in more than 1,400 theatres across 190 Designated Market Areas® (including all of the top 50).

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