National CineMedia Names Bernadette McCabe Vice President, Exhibitor Relations
- NCM
- Apr 13
- 2 min read
McCabe succeeds Jennifer Lupo, who will retire after 21 years with the Company
Promotion to drive continued growth of exhibitor relationships
NEW YORK – April 13, 2026 – National CineMedia (NASDAQ:NCMI) (NCM), the largest cinema advertising platform in the US, today announced Bernadette McCabe as Vice President, Exhibitor Relations for NCM and Spotlight, effective May 5, 2026. McCabe will succeed Jennifer Lupo, who will retire from the Company on May 4, 2026. McCabe and Lupo will continue to work closely to ensure a seamless transition for the Company’s partners.
McCabe’s appointment is a testament to her deep cinema experience and relationships with the exhibitors, joining NCM through the Company’s strategic acquisition of Spotlight Cinema Networks (“Spotlight”) in November 2025. Under her leadership, she grew Spotlight’s exhibitor network by 20%, in addition to overseeing content acquisitions, programming, and the day-to-day operations for Spotlight’s event cinema division, CineLife Entertainment. McCabe previously held roles at MoviePass, where she drove exhibitor partner network development, and Screenvision, where she rose to Senior Vice President of Business Strategy.
“For over 21 years, Jenn helped grow NCM’s robust exhibitor network as we became the largest cinema advertising platform in the US. On behalf of the entire NCM team, I want to thank Jenn for her hard work and commitment to our company. She will be dearly missed,” said Adam Johnson, Senior Vice President, Operations and Technology at NCM. “As we continue to expand our exhibitor relationships, we are excited to welcome Bernadette, who is a veteran of the cinema advertising industry and holds a record of success building long-term partnerships with exhibitors across the country. Her deep knowledge and experience will be a tremendous benefit to NCM as we continue to expand our growing network.”
In this role, McCabe will continue to build on the combined power of NCM’s robust exhibitor network and the Spotlight exhibitor network, which is dedicated to serving art house, luxury and dine-in exhibitors.
"Since beginning my work with NCM, I have been impressed by the considerable power of their partnerships. I am grateful to be joining such a talented group of professionals, and I look forward to continuing to build on the strong reputation that Jennifer and NCM have already established in this industry,” said McCabe.
About National CineMedia, Inc.
National CineMedia, Inc. (NCM, NASDAQ:NCMI) is the largest cinema advertising platform in the U.S. With unparalleled reach and scale, NCM connects brands to sought-after young, diverse audiences through the power of movies and pop culture. A premium video, full-funnel marketing solution for advertisers, NCM enhances marketers' ability to measure and drive results. NCM’s Noovie® Show is presented exclusively in 41 leading national and regional theater circuits including the only three national chains, AMC Entertainment Inc. (NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and Regal Entertainment Group (a subsidiary of Cineworld Group PLC). NCM’s cinema advertising platform consists of more than 17,000 screens in over 1,300 theaters in 184 Designated Market Areas® (all of the top 50). NCM is the managing member and owner of 100% of National CineMedia, LLC (NCM LLC). For more information, visit www.ncm.com.
Contact
Download this Press Release
