In an evolving media landscape, cinema ads are making a comeback as brands seek younger, diverse audiences.

NCM has unveiled Bullseye, an exciting new addition to its NCMx™ suite, which uses AI-generated creative for hyper-local messaging at scale.

NCM announces new partnership with AdGreetz to expand AI powered hyper-local targeting with new product Bullseye, powered by NCMx

National CineMedia revives dividends, boosts stock buybacks, and expands AI ad tools as the cinema industry rebounds post-bankruptcy.