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Big Screen. Bigger Impact.

From pre-show advertising to lobby activations, we deliver
the engagement and results that drive performance.

Your Largest Cinema Advertising
Opportunity in the US

Anchored by the only three national theater chains and prominent regional exhibitors, our best-in-class cinema advertising platform  reaches hundreds of millions of moviegoers each year. This unrivaled scale leads to some of the highest ratings with Gen Z and young Millennials and connects to incremental audiences.

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It’s one thing to believe in the power of advertising at the movie theater. It’s another to have the data that backs it up. NCMx, our proprietary dataset, transforms moviegoing behavior into actionable marketing intelligence to deliver on your campaign KPIs, from pre-campaign planning to post-campaign reporting and everything in between.

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Programmatic Ads:
Now Playing on the Big Screen

Brands now have unprecedented access to premium inventory in front of high-quality, opt-in, brand-safe content. Garner 100% human-viewed impressions via Programmatic Guaranteed (PG) or Private Marketplace (PMP) campaigns, all in real-time. 

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Cinema is #1 in Attention

Attention matters. The follow-up report we published on consumer attention reaffirms that ads on the big screen top all other premium video platforms for attention.  

Upcoming Releases

Johnny Cage joins other fighters in the ultimate, no-holds-barred battle to defeat the dark rule of Shao Kahn, a powerful tyrant who threatens the very existence of the Earthrealm and its defenders.

After breaking the mysterious "One Wish Willow" to win his crush's heart, a hopeless romantic gets exactly what he asked for. However, he soon discovers that some desires come at a dark and sinister price.

The evil Empire has fallen but Imperial warlords remain scattered throughout the galaxy. As the fledgling New Republic works to protect everything the Rebellion fought for, they enlist the help of legendary Mandalorian bounty hunter Din Djarin and his young apprentice Grogu.

Two stewardesses must save the day when a catastrophic storm threatens to derail a high-speed train.

National CineMedia (NCM) is the largest cinema advertising platform in the US. With unparalleled reach and scale, we connect brands to young, diverse audiences through the power of movies and pop culture. A premium video, full-funnel marketing solution for advertisers, NCM enhances marketers' ability to measure and drive results. NCM’s leading preshow, The Noovie® Show is presented exclusively in 42 leading national and regional theater circuits – including the only three national chains: AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group. NCM’s cinema platform consists of 17,500+ screens in more than 1,350 theaters in 184 Designated Market Areas® (all of the Top 50).

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