National CineMedia has launched the 2026 US Young Lions Competition, marking its 11th year as the US Representative for the Cannes Lions International Festival of Creativity. Open to advertising, marketing, and communications professionals born after June 20, 1995, competitors will vie across five categories to form TEAM USA and compete in Cannes. NCM also introduces PMCI as its first title sponsor of the competition.

National CineMedia (NCM) has announced WhyHunger as its official non-profit partner for the 2025 Cannes Lions Young Lions Competition.