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NCM PRESS RELEASES






“UNSTOPPABLE: A Live Event with Kirk Cameron” Brings Inspirational Conversation to U.S.
Cinemas
 

NCM Fathom Events®, Kirk Cameron and Provident Films Present
Poignant Follow-Up to 2012’s Record-Breaking “Monumental” Event
in Select Movie Theaters on Tuesday, Sept. 24
 
Centennial, Colo. - July 24, 2013 – This fall, NCM Fathom Events® and Provident Films bring actor Kirk Cameron to select U.S. cinemas in an inspirational evening of conversation, education, music and positive thinking with UNSTOPPABLE: A Live Event with Kirk Cameron.This one-night event will be broadcast to cinemas nationwide from The Vines Center at Liberty University—the largest Evangelical Christian university in the world—in Lynchburg, Va., on Tuesday, Sept. 24 at 8:00 p.m. ET / 7:00 p.m. CT and tape delayed at 7:00 p.m. MT / 8:00 p.m. PT/AK/HI. Cameron will lead audiences through his “most personal project ever” by investigating the origins of good and evil, as well as their inspirational value and historical significance as it relates to our lives today. Following up on the positive messaging of his hit 2012 cinema event “MONUMENTAL: In Search of America's National Treasure Live,” UNSTOPPABLE: A Live Event with Kirk Cameron will feature an introduction from Cameron, music performances by Warren Barfield and Mandisa, as well as special surprise guests from the faith-based community to engage attendees in an enlightening discussion.
 
UNSTOPPABLE: A Live Event with Kirk Cameron will be presented in nearly 700 select movie theaters around the country through NCM’s exclusive Digital Broadcast Network. Tickets are available at participating theater box offices and online at www.FathomEvents.com. For a complete list of theater locations and prices, visit the NCM Fathom Events website (theaters and participants are subject to change).
 
"It's easy to get excited about your faith when things are going well in your life. But when your whole world comes crashing down on you, the questions start. 'Where is God when I need him most? Why do bad things happen to good people?' Unstoppable is a journey, based on a true story, that has become the most personal and transparent project I have ever made regarding my faith,” said Cameron. “Together, on one night, in hundreds of theaters across America, we will discover with our eyes wide open, that life is stronger than death, good stronger than evil, and faith is stronger than doubt."
 
“UNSTOPPABLE” promises to bring families and communities together with a big picture view of how audiences can live victorious lives together in the face of adversity, changing the world for good.  Previously, Cameron’s notable television and film work has included the inspirational film, “Fireproof,” as well as memorable roles on ABC's “Growing Pains” and the “Left Behind” movies; and he has co-hosted “The Way of the Master” television series.
 
“When NCM Fathom Events first teamed up with Kirk Cameron for his ‘Monumental’ event in 2012, the response from audiences across the country was overwhelmingly positive,” said Shelly Maxwell, executive vice president of NCM Fathom Events. “This year fans will experience another powerful evening of inspirational storytelling with “UNSTOPPABLE” – Kirk’s newest event broadcast to cinemas coast to coast.”

 
About National CineMedia (NCM)
National CineMedia (NCM) operates NCM Media Networks, a leading integrated media company reaching U.S. consumers in movie theaters, online and through mobile technology. The NCM Cinema Network and NCM Fathom Events present cinema advertising and events across the nation’s largest digital in-theater network, comprised of theaters owned by AMC Entertainment Inc., Cinemark Holdings, Inc. (NYSE: CNK), Regal Entertainment Group (NYSE: RGC) and other leading regional theater circuits. NCM’s theater advertising network covers 183 Designated Market Areas® (49 of the top 50) and includes approximately 19,300 screens (over 18,400 digital). During 2012, approximately 710 million patrons attended movies shown in theaters in which NCM currently has exclusive, cinema advertising agreements in place.  The NCM Fathom Events live digital broadcast network (“DBN”) is comprised of over 740 locations in 172 Designated Market Areas® (including all of the top 50). The NCM Interactive Network offers 360-degree integrated marketing opportunities in combination with cinema, encompassing 41 entertainment-related websites, online widgets and mobile applications.  National CineMedia, Inc. (NASDAQ: NCMI) owns a 44.9% interest in and is the managing member of National CineMedia LLC. For more information, visit www.ncm.com or www.FathomEvents.com. (NCMI-E)
 
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Media Contacts:
 
Michelle Portillo                                               Ben Laurro                              
NCM Fathom Events                                      Pure Publicity
(303) 792-8651                                                818) 753-4056                                                             
michelle.portillo@ncm.com                             ben@purepublicity.com
 
Erik Stein
Scoop Marketing for NCM Fathom Events
(818) 761-6100
estein@solters.com







Press