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NCM's Cinema Network

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The Largest Digital In-Theater Network in North America

 
National CineMedia (NCM)’s network is the largest digital in-theater network in North America. It allows for the targeted distribution of NCM’s FirstLook pre-show to over 50 leading national and regional theater circuit affiliates including AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group nationwide.
 
NCM Cinema Network Statistics*
  • Approximately 1,600 theaters
  • Approximately 20,100 movie screens
  • Approximately 8,400 3-D movie screens in over 1,400 theaters nationwide
  • 3 million+ seats
  • Reaches over 700 million moviegoers annually
  • 49 of the top 50 U.S. markets
  • 183 U.S. Designated Market Areas®
  • 48 states and the District of Columbia
  • Over 3,000 Lobby Entertainment Network (LEN) screens in over 1,400 theaters
Movie Theaters
  • NCM Founding Member Theater Circuits: AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group.
  • NCM Affiliate Theater Circuits include: Atrium Stadium Cinemas, select B&B Theatres, select Carmike Cinemas, Cinetopia, Cobb Theatres, Coming Attractions Theatres, Inc., Crossroads, Digiplex Destinations, Fairchild Cinemas, Far Away Entertainment, Fox Theatres, Galaxy Theatres, LLC, Georgia Theatre Company, Goodrich Quality Theaters, High Sierra Theatres, Kerasotes ICON Theatres, King Theatres, L.A. LIVE, Celebration! Cinemas/Loeks, Marquee Cinemas, Metropolitan Theatres, MJR Digital Cinemas, Moviehouse & Eatery, Odyssey Entertainment, Inc., O’Neil Cinemas, Picture Show Theatres, R/C Theatres, Rosecrest Entertainment, Santikos Theatres, ShowBiz Cinemas, LLC, Sonora Entertainment Group/Cinema Latino, Southeast Cinemas, Star Cinema Grill, Starplex Cinemas, Texas Cinemas, Theatres at Mall of America, United Entertainment Corp., VSS-Southern Theatres/Movie Tavern, Warren Theatres, WME Theatres, WPA Theatres and Xscape Theatres/Alliance Management.
Technology
 Through the use of NCM’s proprietary Digital Content Network (DCN) and digital multicast technologies, NCM is able to automatically schedule, deliver, play, and reconcile advertising and entertainment content on a national, regional, local, theater and auditorium level.
 
Located in NCM’s headquarters in Centennial, CO, the DCN Network Operations Center (NOC) operates 24 hours a day, seven days a week to proactively monitor and manage approximately 562,000 alarm points and approximately 91,000 hardware devices in movie theaters throughout the country. The networking technology behind the DCN is designed to accommodate today’s state-of-the-art digital projectors.


About National CineMedia (NCM)
National CineMedia (NCM) is America’s Movie Network. As the #1 weekend network in the U.S., NCM helps brands get in front of the movies that shape the national conversation. More than 700 million moviegoers a year enjoy NCM’s FirstLook pre-show in over 40 leading national and regional theater circuit affiliates including AMC Entertainment Inc. (NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and Regal Entertainment Group (NYSE: RGC). NCM’s cinema advertising network offers broad reach and unparalleled audience engagement with approximately 20,100 screens in approximately 1,600 theaters in 183 Designated Market Areas® (49 of the top 50). NCM Digital goes beyond the big screen, extending in-theater campaigns into online and mobile marketing programs to reach entertainment audiences. National CineMedia, Inc. (NASDAQ:NCMI) owns a 45.1% interest in, and is the managing member of National CineMedia, LLC.


Media Contacts: 
Amy Jane Finnerty / Leslie Obletz
NCM Media Networks
(212) 931-8117 / (212) 931-8119
amy.finnerty@ncm.com / leslie.obletz@ncm.com

Where to Find NCM *As of April. 2, 2015. All figures are approximate and subject to change.